- Welcome to Jumpstart Lite
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Program Overview and Logistics 2 min
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Segment Capabilities 5 min
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Segment in Action 5 min
- Get to Know the Architecture
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Client-side Versus Server-side Tracking 7 min
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Cloud and Device Connection Modes 9 min
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Development, Staging, and Production Environments 2 min
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Add Sources to a Workspace 4 min
- Users and Flows
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Get to Know API Data Collection Methods 4 min
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When to Call Identify() 3 min
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The User Funnel Framework 2 min
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A Funnels Example 5 min
- Learn about Protocols and Tracking Plans
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Event Anatomy and Naming Standards 5 min
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Protocols Capabilities 3 min
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Map Events with Event Properties 3 min
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Build a Tracking Plan 4 min
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Build and Sync a Library 4 min
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Add Traits to a Tracking Plan 2 min
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Connect a Tracking Plan to a Source 5 min
- Quality Assurance Best Practices
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The Debugger 3 min
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Debug Client-side Sources 2 min
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Debug Server-side Sources 2 min
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Validate Device-mode Connections 3 min
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Validate Cloud-mode Connections 7 min
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Check for Destination Nuances 2 min
- Set Up Engage
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Configure Development Destinations 8 min
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Set Up Engage Spaces 2 min
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Configure Identity Rules 6 min
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Connect Sources to Engage 2 min
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Validate Unified Profiles with Identity Resolution 7 min
- Push Events to Production
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Configure Engage for Production 4 min
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Connect Production Destinations 6 min
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Plan and Push to Production 3 min
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Validate Events in Production 2 min
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Connect Production Sources to Engage 3 min
- Build Audiences
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Build and Activate Audiences 5 min
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Validate Audiences in Destinations 5 min
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Learn about Computed Traits 4 min
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Create Computed Traits 4 min
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Build Advanced Audiences 5 min
- Journeys
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Build Journeys 3 min
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Build Journeys - Activate New Users with Multi-branching and Randomized Splits 8 min
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Build Journeys - Drive More Sign-ups with Branching 8 min
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Explore Journey Analytics 3 min
- Twilio Engage Premier SMS, Email, and WhatsApp Messaging
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Set Up and Configure Segment, Twilio, and SendGrid Accounts 2 min
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Upload a CSV File to Update Subscription Status for Users 7 min
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Build a Message Template 6 min
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Send an Email, SMS, or WhatsApp Message 5 min
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Configure Twilio WhatsApp Services (Beta) 9 min
- Course Conclusion
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Course Survey

Twilio Engage Jumpstart Lite for Partners
Self-paced and hands-on implementation planning and guidance for Connections, Protocols, and Engage.
Twilio Engage Jumpstart Lite is a self-paced learning program to help you to activate Segment capabilities, accelerate teams, and lay the foundation for customer use cases - everything from strategic planning to quality assurance best practices for Connections, Protocols, Profiles, and Twilio Engage.
Program Outcomes
- Standardized events, scoped and flowing through Segment.
- Activation of Connections, Protocols, and Engage.
- Accelerated time to value, best practices for leveraging Segment, and more!